102519 - ESGS Business Day
Folks from Gariath Concepts gathered members of the media and business partners for a dedicated business day, and for a quick briefing regarding the ins-and-outs of the 3-Day ESGS 2019. That’s right, folks! It’s that time of the year again. Organizers and sponsors peg this year’s ESports and Gaming Summit (ESGS) to be bigger and better than last year’s. And, honestly, we’re already feeling the hype.
Our gamers here at What’s A Geek! and Play Without Apology have been expecting ESGS for the past few months. So while we squeal as we wait for the awesome gaemzz tomorrow, we begin this year’s coverage with Day 0: Business Day. What happened, though? And what’s in it for the fans?
Various VIP guests provided various insights to members of the media, exhibitors, and presenters across their different fields of expertise. The first batch of speakers focused more on the overall esports landscape in the country.
Ralph Aligada, Gariath Concepts’ VP for Business, talked about esports in the Philippines in general. In his talk, he spoke to members of the press regarding today’s perception of gaming. Among the main points in his pieces include:
Alan Chou of Meta.US talks about game development, especially for the context of brands and marketers. Chou put focus on the following points:
Jaba Orellana of Tier One Entertainment talks about the growth of esports as a form of entertainment. In his talk, he focused on points such as:
The next batch of speakers for the business day focused on livestreaming as a means for brands to reach their audiences. They also focused on the rise of mobile esports.
Emile Tanglao and Philip Sebastian of Rumble Royale talk of livestreaming as a growing phenomenon. Rumble Royale, their team, has 180+ talents and millions of views and interactions. Points of their talk include:
Lloyd Manaloto of TV5 talks of esports as sports content. Manaloto emphasizes that they took their approach to #TheNationals in the same way they approach traditional sports events. Other points include:
Jab Escutin of BenPro Inc. talks about the rise of mobile esports in the Philippines. Among his talk’s main points include:
The last batch of speakers talked about branding in the context of esports, as well as in events. We’ve also been given an insider’s view on how the esports segment of this year’s SEA Games was organized.
Rd Rogacion of Overdrive Studios talks about branding and design in esports. Rogacion, who designed quite a lot of logos for brands across the local esports scene, actually started his business as a freelancer. He gave some insightful points on design and branding, especially for esports, including:
Mark Navarro of MET Events, the same team that organized the esports segment of this year’s #SEAGames2019, talked about the behind-the-scenes of event organizing for esports. Some points include:
This caps our business day coverage. It was a relatively quick press con, but a juicy one nonetheless. With the above points in mind, ESGS 2019 gears up to be quite the exciting summit. That’s on top of the exhibitors, artists, game devs, and presenters that will grace the stage for this year’s 3-day convention.
And we won’t miss telling you folks all about ESGS 2019 in this year’s coverage. While you can read everything about ESGS in What’s A Geek!, Play Without Apology, and from other media partners, we still recommend you attend the actual convention. You don’t necessarily have to pre-register to enjoy ESGS to the fullest! You and your friends can still buy walk-in tickets tomorrow at the SMX Convention Center.
ESGS 2019 will be open to the public beginning tomorrow, October 25, Friday, until October 27, Sunday.
EDITOR’S NOTE: We’re doing a joint coverage with Play Without Apology! You can see this article on their site, and they have a lot more awesome stuff on gaming and other industries! Give us a beep when you see us in the convention halls!
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